This week we chat about consumer insight in action with Wayne Patterson, Marketing Manager of 99 Bikes - Australia's biggest bike retailer. Wayne shares examples of how the marketing-driven business garners business intelligence and uses it to remain competitive in an industry that has traditionally been...

Alex Roose from Hubspot joins us to discuss the sales side of the marketing challenge. Alex debunks a few myths about Hubspot and discusses how the platform can help close the gap between marketing and sales priorities. Plus, we discuss how aligning sales needs with marketing...